Best Vacation Rental Management in Muskegon, Michigan

No. Muskegon has no STR-specific permit requirement as of the most recent review (2026-04-22); the market's regulation status is friendly, and the Inspections Department is the governing body for general zoning and nuisance codes. Those general codes still apply, and the state's 6% use tax on transient accommodations under 30 days applies regardless of permit status.

The market-wide average listing earns about $32,800 a year, with the median at about $30,000. The top quartile earns about $42,100, and the top tenth about $57,000.

Occupancy in Muskegon runs about 39.02%, which sits 15 points below the Michigan benchmark.

Nightly rates vary by property size, from about $142 for studios up to about $373 for five-bedroom homes, based on the market's per-bedroom averages.

Muskegon scores 89 — strong tier — with a gross yield of 13.28%, compared to the Michigan state yield of 6.1%. Typical home value (Zillow index) is about $247,000.

Muskegon's regulation status is friendly: no permit is required, and there's no STR-specific ordinance for the city, Norton Shores, or Whitehall as of 2026-04-22. General zoning and nuisance codes apply, along with the state's 6% use tax on stays under 30 days and Muskegon County's 1% stadium/convention excise tax. Muskegon County itself has no countywide STR ordinance.

July is Muskegon's peak revenue month, and February is the trough. Peak-month revenue runs about 2.72 times February's.

Five-bedroom properties post the highest average revenue in Muskegon, about $50,700 a year, though at the lowest occupancy of the sizes tracked, 37.53%. Studios post the lowest average revenue, about $21,600, at the highest occupancy, 42.39%.

Muskegon's gross yield runs 13.28%, which is 7.2 points above the Michigan state yield of 6.1%.

Revenue varies by property size — from about $21,600 for studios up to about $50,700 for five-bedrooms. It also varies widely across the market as a whole: the average listing earns about $32,800, the top quartile about $42,100, and the top tenth about $57,000. That average is a market-wide average across every listing, most of them self-managed by owner-operators, without professional pricing or multi-channel distribution.

ROAM prices full-service vacation rental management in Muskegon as one transparent, per-property structure — [start with a revenue assessment](https://roammgmt.com/get-started/) to see the numbers for your home.

ROAM is a Michigan vacation rental management company operating across the state, including Muskegon — offering full-service Airbnb management with dynamic pricing, multi-channel distribution, and professional on-the-ground operations.

The average Muskegon vacation rental earns approximately $34,226 per year, based on current market data. Properties managed by ROAM typically outperform the market average by 30-50% through optimized pricing, professional photography, and listing optimization.

Muskegon does not currently require a specific STR permit. ROAM handles all permit applications and renewals for managed properties.

ROAM offers competitive management packages with transparent pricing. Our fees are structured to align our success with yours — we earn more when your property earns more. Visit our packages page for current pricing.

ROAM combines local Michigan expertise with proprietary technology (Signal) for listing optimization and dynamic pricing. Unlike national platforms, we have boots on the ground in your market and treat every property as our own.