The Process
From First Call to First Booking — And Everything After
Our onboarding process is built to get your property earning as fast as possible, with nothing falling through the cracks. Here's what happens when you reach out.
01
Discovery Call
You schedule a free call. We ask about your property, your situation, and what you're hoping for. It takes about 20 to 30 minutes. No hard sell, no commitment — we're both figuring out if this is a good fit. If the numbers make sense, we move forward. If they don't, we'll tell you.
02
Property Assessment
We dig into your market. Comparable listings, local regulations, seasonal demand patterns, and what top performers are doing. You get a report showing where your property sits today and where we think it can go — with specific numbers, not vague promises.
03
Agreement & Setup
We put together a management agreement built around your property — not a template contract. Once you sign, the tech setup starts: property management software, pricing tools, smart home devices if you're on the Performance tier, and channel accounts configured.
02
Phase 2: Foundation
The first step in establishing the foundation is to introduce technology that will underpin all future endeavors. This technological framework will serve as the cornerstone upon which a successful launch will be constructed.
04
Technology
Eliminating calendar, pricing, and listing errors and implementing best practices will improve search results. Property Management Software (PMS), Dynamic & Adaptive Pricing Software, Guest Communication & Experience Software, Smart Home, Security & Monitoring Devices, and Owner Portals for Maintenance & Financial Reporting.
05
Distribution
Maximizing a listing's reach and exposure is crucial for the success of a short term rental. Proper configuration & setup of each platform is nuanced and specific, with different consumer buying behaviors and algorithms impacting listing performance. Channels include Airbnb, Vrbo & Expedia, Booking.com, Google Vacation Rentals, Direct & Social Media, and Multi-Calendar Synchronization.
06
Listing Creation & Launch
We coordinate professional photography. We write your listing from scratch — SEO-optimized titles with variations for A/B testing, descriptions built to convert, and a photo sequence designed to tell a story, not just show rooms. Pricing architecture is built with seasonal tiers, event surges, and minimum stay rules specific to your market.
03
Phase 3: Transformation
Ongoing month over month optimization can improve performance by 35% or more, and outpace the market by 1-3X. Improving the impression share, click through rates and conversion metrics result in more bookings, and fine-tuning seasonal pricing and pacing strategy results in more revenue.
07
Optimization
A/B Testing Listing Configurations, Dynamic Pricing Strategy Adjustments, Length of Stay Netting, Occupancy Pacing & Demand Planning, Reinvestment Opportunities, and Benchmarking & Back-testing. Optimization is an active process and the most important component.
08
Marketing
The smallest details of a listing can have exponential impacts on its performance. A well optimized listing increases visibility and leads to higher occupancy and daily rates. This includes Headlines & Titles, Descriptions & Structure, Photo Tours, Order & Enhancements, Listing Tone & Voice, and the Guest Booking Journey.
09
Active Performance Management
The first booking data starts coming in. We can see impressions, clicks, and bookings. A/B testing begins — we try different titles, different hero images, different photo orders. Pricing adjusts to real demand, not projections. Gap night strategy activates. Each month builds on the last. The flywheel is spinning. By month 4-6, the compounding effects are visible in the revenue data.
04
Phase 4: Evolution
Repeat guests book further in advance and at a premium rate. Converting guests from the OTAs to direct reservations decreases guest costs and increases net proceeds.
10
Guest Experience
A guest's journey from the initial impression to the final message increases guest satisfaction, cultivates repeat business, and strongly impacts listing placement in the search results. This includes Tailored Automation Scripts, Booking Conversion Funnels, Digitized Guest Experience, Amenity Preparation & Home Detailing, Guest Screening & Agreements, and Guest Review Management.
11
Cultivation & Direct Bookings
Contact Information Capture, Relationship Building Communication, Event Driven Marketing, Guest Portals & Guidebooks, Active Guest Engagement, and Direct Booking Funnels. Collecting primary and secondary guest information expands the distribution lists and boosts targeted marketing.
12
Ongoing Management
Weekly pricing adjustments based on booking pace. Monthly A/B tests on at least one listing element. Quarterly listing refreshes — seasonal photos, updated descriptions, adjusted amenity emphasis. Continuous competitive monitoring. 24/7 guest communication. Vendor coordination. Emergency response. And a quarterly review call covering performance, what changed, and what to expect next season.
What You Do During All of This
Honestly? Very little. Check your owner portal when you're curious. Take the quarterly review call. Block off dates for personal use. Read your monthly statement. That's it. We handle everything else — the listing, the pricing, the guests, the cleaners, the vendors, the compliance, the reporting.
The whole point is that you get the revenue without the work. If you wanted the work, you'd self-manage. You hired us so you don't have to.
Switching Managers
Already with Another Manager?
We've handled transitions from Vacasa, Evolve, local managers, and owner self-management. Every situation is different, and we plan yours specifically.
Your existing bookings are protected — we don't let anything fall through the cracks during the handoff. Guest communication transfers without a gap. Listing migration preserves your review history wherever the platform allows it. Most transitions take 2 to 3 weeks from signed agreement to fully live.
Get Started
See What Your Property Could Actually Earn
Book a free consultation and we’ll walk you through the data, the tools, and what they’d do for your property. Setup fees waived in exchange for a term commitment. Clear exit terms in every agreement.
