We run your vacation rental the way best-in-class ecommerce companies run a product page — test everything, measure what works, and improve it every week. That's how our owners earn 1.7X more revenue than they did before we started.
1.7X
Revenue Increase
95%
5-Star Review Rating
24/7
Guest Support
63%
Avg Occupancy Increase
The Problem We Solve
985 out of 1,000 travelers scrolled past your listing. Of the 15 who clicked, 14 didn't book. And nobody told you any of this because nobody was tracking it. That's the gap. We close it.
Who We Work With
Second Home Owners
You bought a home in Michigan because you love it here. You use it a few weeks a year. The rest of the time it sits empty while you pay the mortgage, taxes, insurance, and maintenance. You want it to earn money when you're not using it — but you also want it to still feel like your home when you walk through the door.
Investment Owners
You purchased a property for STR income. You want maximum return on your investment with minimum personal involvement. The property is an asset — and you want it managed for maximum net revenue.
Owners Switching Managers
You have a manager, but you know your listing should perform better. Revenue is flat. Communication is poor. Nobody's optimizing your listing. You want better — but switching feels risky. We handle the logistics. Most transitions take 2–3 weeks.
Why ROAM
Here's how most management companies work. They launch your listing. They turn on a dynamic pricing tool. They respond to guest messages. They send you a statement. And that's it. The listing they created on day one is the same listing you have today.
We treat your listing like a product page on Amazon. We test your titles. We test your hero images. We track how many travelers see your listing, how many click, how many book, and how much they pay. Then we make changes and test again. Every month. Every property.
We built our own performance intelligence platform — Signal — to track every metric that matters: search rank position, click-through rate, conversion rate, pricing accuracy, and competitor movement. Other managers guess what's working. We measure it, change it, and measure it again.
Every property gets a dedicated optimization cycle. We audit your listing photos against click data. We test description copy against booking conversion. We monitor your search rank across guest counts and dates, then adjust strategy when position drops. We catch pricing gaps — orphan nights, event weekends, seasonal transitions — that flat-rate pricing tools miss entirely.
The 1.7X revenue increase isn't luck. It's what happens when someone actually pays attention.
The Results
Our managed properties earn an average of 1.7X what they earned before — under self-management or another manager. A property earning $50,000 becomes $85,000. Same house. Same market. Different management.
$15.0M+
Total Owner Revenue Generated
Before & After Annual Revenue
Lakeview Cottage
Before
$28,400
After
$47,200
Change
+$18,800
Ski Chalet
Before
$41,000
After
$68,500
Change
+$27,500
Waterfront Home
Before
$55,200
After
$89,100
Change
+$33,900
We treat your listing like a product page — A/B tested, conversion-tracked, and continuously optimized.
We manage exclusively in Michigan. We know Cherry Festival pricing, Lake Huron's demand curve, and which townships are friendly to STRs.
We track 12 metrics per property per month. When something changes, we know what to adjust and we do it that week.
The management fee is justified by what it produces — not by the effort of answering guest messages.
1.7X
Avg Revenue Lift
285
Average Booked Days
63%
Average Occupancy Increase
4.92
Avg Review Score
0
Hidden Fees
24/7
Guest Response Coverage
Statewide Coverage
We manage properties across Michigan — from the Lake Michigan coast to Lake Huron's sunrise side, from the Upper Peninsula to Southwest Michigan.
Our Services
How It Works
Discovery call, property assessment, revenue projection, and management agreement.
Technology setup, photography coordination, listing creation, and pricing architecture.
A/B testing, conversion tracking, pricing adjustments, and guest communication optimization.
Continuous optimization, competitive benchmarking, seasonal strategy, and quarterly performance reviews.
Owner Feedback
ROAM increased our revenue by 74% in the first year. The difference between average management and data-driven management is staggering.
Property Owner
Traverse City, MI
We switched from a national manager. The transition was seamless and the results were immediate. Our listing finally performs the way we always expected.
Property Owner
Petoskey, MI
The transparency is what sold us. We see every dollar, every metric, every decision. No other manager we talked to offered anything close.
Property Owner
South Haven, MI
FAQ
Schedule a free consultation. We'll assess your property, show you comparable revenue data, and explain what management looks like. No commitment.
Michigan exclusively. We manage properties across dozens of markets statewide — from Traverse City to the Upper Peninsula.
Four tiers: Foundations ($199/mo), Essentials (14–22%), Growth (18–26%), Performance (22–30%). Revenue-based fees on actual earnings only. No setup fees.
Yes. Block dates whenever you want. When you arrive, it's clean, staged, and ready for you.
Most managers launch your listing and let an algorithm run. We continuously A/B test, track the full conversion funnel, and optimize every variable.
We handle the transition — booking protection, listing migration, guest communication handoff. Zero gap.
Yes. Cleaning coordination with photo verification, digital checklists, vendor management, and 24/7 emergency response. Much of the cleaning work is handled in-house at lower rates than outside vendors.
Most owners see meaningful improvement by month 3–5. Full 1.7X performance typically by month 8–12.
Start where you are, improve over time. We can launch with low-cost AI-enhanced photography or your existing photos, then upgrade as the property grows. A listing doesn't have to be perfect to go live — sometimes it's better to launch, learn from real guest response, and relaunch with stronger photography when the timing is right.
Every agreement is built around your property — term length is tied to your service level and auto-renews at the same interval. We waive setup fees in exchange for the term commitment. Clear exit terms are written into every agreement.
We handle much of the work in-house at lower rates than outside vendors — keeping costs down for you and your guests. When outside vendors are used, a modest convenience markup covers coordination and dispatch. Supplies are a flat monthly rate customized to your property. All disclosed in your agreement and visible on every owner statement.
Book a free consultation. We'll look at your property, your market, and your numbers — and show you what's actually possible. No commitment. No sales pitch. Just data.
